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28 January 2009

Bringing the world home

The 25th of January was a day of exceptional significance for Scotland. Not only did it mark the 250th anniversary of Robert Burns’ birth, but it also signalled the much anticipated start of Homecoming Scotland 2009. Over the next year we will be welcoming Scots abroad, people of Scottish descent and people who simply feel an affinity with our nation to over 300 events across Scotland.

Celebrating Scottish culture, golf, whisky, the enlightenment and of course the life and works of Burns himself, the Homecoming festivities are already shaping up to be a fantastic success and a timely boost to our tourism industry. Demand for events has been incredible, with many on course to sell out months in advance.

The success of the Homecoming will rest on the unique esteem that Scotland is held in around the world. One need only look at the thousands of Burns suppers that have been held in many diverse locations to see the reach of Scottish influence. From Canada to Kazakhstan, from Alloway to Malawi, people have hailed the great chieftain o the puddin’ race, toasted the immortal memory of Robert Burns and embraced Scottish culture.

The 250th anniversary of the birth of a man as internationally revered as Burns remains today gives us a unique opportunity to cement the fond regard in which Scotland is held around the world. By embracing the many visitors we can expect to see over the coming year, we can ensure that their positive experiences are translated into lasting goodwill towards Scotland and many return trips in the future to see more of what our country has to offer.

Homecoming Scotland 2009 aims to bring 100, 000 visitors to our country over the course of the year and generate an extra £40 million of revenue. Yet perhaps of equal importance to these economic goals is the fact that this milestone anniversary gives us a unique opportunity to celebrate some of the best aspects of our country. The optimism and revelry that will accompany these events is perhaps more timely than ever amid the economic gloom, bringing as it does a much needed opportunity to lift people’s spirits.

What better way to commemorate the person who penned his hope “that man to man, the world o'er, shall brothers be for a’ that” could there be than by inviting the world to come ‘home’ to Scotland and share our celebrations?

Celebrating the Scots language

The Scots language has seen many decades of discrimination and lack of support from successive Governments. Yet in the 250th anniversary year of Robert Burns, can there be any doubt about the important role it plays in our culture?

The SNP Government has recently conducted the first ever audit of Scots language provision throughout the country, and is determined to do all we can to support the language. Just over a year ago Scots was made part of the coming Curriculum for Excellence, the new way in which our children will be taught in schools. This will give the language the same status in Scottish classrooms as Gaelic, French or German.

Scots is a vital part of our heritage and day to day life that should never again be neglected in the way it was before 2007. Despite being spoken by an estimated 1.5 million Scots, the language is a fragile one and we will work tirelessly to give it all the support possible and ensure it has a bright future. Keeping the language alive is a legacy of Burns that the Scottish Government will gladly continue.

Stewart Stevenson
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